The biggest wave of seasonal hiring in a decade suggests that 2014 holiday retail sales will be their strongest in years.
In recent weeks retailers have been scrambling to hire more seasonal workers than usual in advance of the holiday shopping season.
Outplacement firm Challenger, Gray & Christmas says this year retailers could add as many as 800,000 workers – the most since 1999.
Several retailers are particularly optimistic.
Amazon.com (Nasdaq: AMZN) plans to increase its seasonal hires by 14% over last year. Wal-Mart Stores Inc. (NYSE: WMT) is adding 10% more. And Kohl's Corp. (NYSE: KSS) plans to boost its holiday staff by a whopping 25% over 2013.
The delivery companies are hiring like mad, too. Challenger, Gray & Christmas says UPS (NYSE: UPS) plans to hire 95,000 seasonal workers this fall – 40,000 more than its 2013 projection.
A blockbuster holiday retail sales season would not only help the stocks of these companies, it would be a great sign for the U.S. economic recovery.
To see just how big an impact holiday retail sales has, check out the graphic below:
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