That's because despite its cool technology, GoPro Inc. (Nasdaq: GPRO) faced an array of threats.
"GoPro's got big problems ahead of it – just like every camera company before it – and that means the company isn't worth what many think it is," Money Morning Chief Investment Strategist Keith Fitz-Gerald said last summer. "To borrow a [Warren] Buffett term, GPRO doesn't have a defensible 'moat,' is facing mounting competition, and has no real brand loyalty."
About the Author
David Zeiler, Associate Editor for Money Morning at Money Map Press, has been a journalist for more than 35 years, including 18 spent at The Baltimore Sun. He has worked as a writer, editor, and page designer at different times in his career. He's interviewed a number of well-known personalities - ranging from punk rock icon Joey Ramone to Apple Inc. co-founder Steve Wozniak.
Over the course of his journalistic career, Dave has covered many diverse subjects. Since arriving at Money Morning in 2011, he has focused primarily on technology. He's an expert on both Apple and cryptocurrencies. He started writing about Apple for The Sun in the mid-1990s, and had an Apple blog on The Sun's web site from 2007-2009. Dave's been writing about Bitcoin since 2011 - long before most people had even heard of it. He even mined it for a short time.
Dave has a BA in English and Mass Communications from Loyola University Maryland.