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On a normal weekend, I make the opportunity to hit a few retail centers to gauge the ebb and flow of the consumer. During my regular morning Markets Live stream, I like to share my "Walk Down Main Street" stock recommendations with the audience. Today, I'm sharing them with everyone.
A "Walk Down Main Street" is just like it sounds.
Find your local Main Street – a popular shopping street or mall…
Open your eyes, put one foot in front of the other, and take a walk.
Check out which stores are popular, which are dead. Take note of what people are wearing, and where their shopping bags come from.
By the time you're done with your stroll, you'll have a handy list of better, more profitable trading stocks than anything you can read about in The Wall Street Journal.
Last week, I hit four different shopping "areas" not far from me in Cincinnati. I usually hit a specialty store, a shopping mall (or two), a bunch of discounters, and some grocery and department stores.
Pace yourself, but generally, the more you see, the more profits you stand to make.
About the Author
Chris Johnson is a highly regarded equity and options analyst who has spent much of his nearly 30-year market career designing and interpreting complex models to help investment firms transform millions of data points into impressive gains for clients.
At heart Chris is a quant - like the "rocket scientists" of investing - with a specialty in applying advanced mathematics like stochastic calculus, linear algebra, differential equations, and statistics to Wall Street's data-rich environment.
He began building his proprietary models in 1998, analyzing about 2,000 records per day. Today, that database, which Chris designed and coded from scratch, analyzes a staggering 700,000 records per day. It's the secret behind his track record.
Chris holds degrees in finance, statistics, and accounting. He worked as a licensed broker for 11 years before taking on the role of Director of Quantitative Analysis at a big-name equity and options research firm for eight years. He recently served as Director of Research of a Cleveland-based investment firm responsible for hundreds of millions in AUM. He is also the Founder/CIO of ETF Advisory Research Partners since 2007, noted for its groundbreaking work in Behavioral Valuation systems. Their research is widely read by leaders in the RIA business.
Chris is ranked in the top 99.3% of financial bloggers and top 98.6% of overall experts by TipRanks, the track record registry of financial analysts dating back to January 2009.
He is a frequent commentator on financial markets for CNBC, Fox, Bloomberg TV, and CBS Radio and has been featured in Barron's, USA Today, Newsweek, and The Wall Street Journal, and numerous books.
Today, Chris is the editor of Night Trader and Strikepoint Trader and contributes to Money Morning as the Quant Analysis Specialist.