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Lean in – I want to let you in on a little secret.
Much of what the technology crowd – the media, marketers, analysts, etc. – tout to you as "disruptive" often isn't.
I have to admit, I even do it myself sometimes in an effort to grab your attention. (Though I hope I always follow up those small bits of of hype with solid, profitable guidance – and that's why you stick around.)
Many folks think of the cloud as a brand-new innovation. After all, the cloud didn't really get much traction on Wall Street until five years or so ago.
But really, the seeds for Software-as-a-Service (SaaS) were sown nearly 20 years ago. Back then, most folks logged onto the web using painfully slow dial-up connections – and so delivering and storing data and software on the Internet couldn't get much traction.
Well, it's getting traction now: According to IDC, SaaS spending alone will be worth $50.8 billion by the end of next year – and will surpass $112.8 billion by 2019.
In other words, even though cloud computing got started back in the Internet's "Stone Age," there's still plenty of money to be made here – if you know where to look.
I like to find under-the-radar, "secretive" companies that can produce bigger and faster profits than those usual suspects. And I've found one that got its start as an SaaS provider of human resources technology nearly 20 years ago, at the dawning of the "cloud era."
Now, after going public less than three years ago, this firm is growing faster than ever – doubling its sales roughly every two-and-a-half years. (With its share price following closely behind, helping its investors absolutely cream the market.)
That's going to keep happening.
Tech Reaches the HR Office
As you well know, competitive pressures are forcing corporations to relentlessly pursue every efficiency and advantage possible. And that makes every company a tech company – putting us in the Singularity Era.
That means companies in virtually every industry are using technology to improve sales, marketing, finance, logistics, payroll, and human resources management. And these sorts of advances are making big shifts in the "How We Work" window of the Singularity Nexus.
Let me show you how.
And how you can grab a stake in the profits being created…
Tech-savvy employers have learned that, with the right tools, they can recruit, develop, and retain talent far more easily. They also can manage payroll, hours logged, sick days and vacations, employee performance, and compensation budgets from an online (cloud) dashboard.
With a pay-as-you-go pricing structure, they can start small – and then add new services as needed. A small-business owner then doesn't…
About the Author
Michael A. Robinson is one of the top financial analysts working today. His book "Overdrawn: The Bailout of American Savings" was a prescient look at the anatomy of the nation's S&L crisis, long before the word "bailout" became part of our daily lexicon. He's a Pulitzer Prize-nominated writer and reporter, lauded by the Columbia Journalism Review for his aggressive style. His 30-year track record as a leading tech analyst has garnered him rave reviews, too. Today he is the editor of the monthly tech investing newsletter Nova-X Report as well as Radical Technology Profits, where he covers truly radical technologies – ones that have the power to sweep across the globe and change the very fabric of our lives – and profit opportunities they give rise to. He also explores "what's next" in the tech investing world at Strategic Tech Investor.