U.S. retailers are hoping consumers' growing shift to online shopping will carry Black Friday's spending momentum through this week, which kicked off with Internet-only deals and discounts on yesterday's "Cyber Monday."
The Monday after Thanksgiving in the past few years has evolved into one of the biggest online shopping days of the year. The number of Cyber Monday shoppers has almost doubled in the past five years, from 59 million in 2005 to an estimated 106.9 million in 2010, according to the National Retail Federation (NRF).
Last year, shoppers spent $887 million on Cyber Monday, according to research firm comScore Inc. (Nasdaq: SCOR), and analysts expect a higher turnout this year.
Holiday Shopping Season
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Cyber Monday: The "Online Black Friday" Signals Shift in U.S. Holiday Shopping Trends
U.S. Retailers Hoping Black Friday Sales, Smartphone Apps Fuel Strong Holiday Shopping Season
Another Black Friday. Another holiday shopping season. But a whole new strategy for U.S. retailers. As the Friday after the Thanksgiving holiday, today marks the "official" kickoff of the 2010 holiday shopping season. Usually referred to as "Black Friday," today is the day when U.S. retailers traditionally pull out all the stops in an effort […]