Retailers make 20% to 40% of their revenue between Thanksgiving and the New Year. That's why a handful of popular U.S. retailers have announced plans to open their doors on Thanksgiving Day, instead of waiting a few hours until Black Friday.
Kohl's Corp. (NYSE: KSS), Best Buy Co. Inc. (NYSE: BBY), and Old Navy all plan to open on the holiday. Macy's Inc. (NYSE: M) plans to be open on Thanksgiving for the first time in the store's 155-year history.
Some market analysts say this is a good move, for public relations, sales, and investors.
But should retailers really open on Thanksgiving?
Money Morning Chief Investment Strategist Keith Fitz-Gerald isn't a fan of the extended shopping hours.
Watch his debate – from Monday's Fox News Live – with FOX Business Network's Melissa Francis, and see why Fitz-Gerald calls the retailers' move "disturbing."
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