As far as prestigious SUVs go, the Land Rover badge has been a mainstay in the road-less hinterlands for decades.
Yet it has taken years for someone to actually get the formula right. BMW tried. Then Ford.
But neither one of them could quite get it.
Oddly enough the company to finally pull it off is headquartered in the former British colony of India.
With its Range Rover Evoque, Tata Motors took the top prize as the Motor Trend SUV of the Year for 2012.
According to Motor Trend, "the Evoque hits all of the marks."
So what exactly is Tata Motors? It may not be as familiar to you as General Motors (NYSE: GM), but someday it will be.
A fast growing newcomer, Tata Motors (NYSE: TTM) is becoming a global force in the auto, defense and commercial vehicle sectors.
Now it certainly doesn't hurt that the local India market has a population approaching 1 billion people and that as these folks continue to move up the economic ladder they will be able to buy cars in greater quantities.
That's a bonus for certain. But it's not the entire story.
The truth is Tata is a leading builder of mass transportation vehicles (busses) in India as well as Spain, Brazil and South Korea.
Simply put, Tata is now a significant global player.
Tata Motors
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Buy, Sell or Hold: Tata Motors Ltd. (NYSE: TTM) Is Kicking Into High Gear
I am constantly hunting for profitable opportunities for my Money Map VIP Trader, the Money Map Report and this column in Money Morning. And I realized months ago that India would be the one major emerging market that would notably accelerate in the second half of the year and into 2011.
To take advantage of that trend, I recommended a very pro-cyclical play in my trading service, which you can only see by subscribing. But I also kept up my search and was able to find another good opportunity to recommend here. That opportunity is Tata Motors Ltd. (NYSE ADR: TTM).
About a month ago, my colleague and Money Morning Managing Editor Jason Simpkins articulated a view of the Indian economy that clearly details how that country is looking to accelerate growth. The major headwind for India has been inflation - more specifically, food prices.
However, India is experiencing a normal monsoon season and will soon see its production of food increase and food prices drop - the recent spike in wheat prices notwithstanding. This drop in food prices, coupled with renewed fiscal discipline will help bring inflation down from around 10% to about 6% by year end.
To take advantage of that trend, I recommended a very pro-cyclical play in my trading service, which you can only see by subscribing. But I also kept up my search and was able to find another good opportunity to recommend here. That opportunity is Tata Motors Ltd. (NYSE ADR: TTM).
About a month ago, my colleague and Money Morning Managing Editor Jason Simpkins articulated a view of the Indian economy that clearly details how that country is looking to accelerate growth. The major headwind for India has been inflation - more specifically, food prices.
However, India is experiencing a normal monsoon season and will soon see its production of food increase and food prices drop - the recent spike in wheat prices notwithstanding. This drop in food prices, coupled with renewed fiscal discipline will help bring inflation down from around 10% to about 6% by year end.