This Overlooked Industry Has Some Great Profit Plays - Here's What to Do

Over the past few weeks, I've been diving into industries that investors often overlook in order to find the best profit opportunities. Today, my gaze falls on one of the most taken-for-granted business sectors in the market: the consumer beverage industry.

It's obvious why we don't really think about the beverage business - it's all around us, all the time. Pretty much everybody engages with that industry every day. But that ubiquity makes it a very stable market with serious growth potential - estimates are that the United States beverage market alone will reach more than $64 billion this year and could go north of $112 billion by 2027.

Safety-focused investors have long considered the two big names, Coca-Cola Co (KO) and PepsiCo, Inc (PEP), as solid "blue chip" stocks, along the same lines as Ford Motor Company (F). But stability doesn't always mean you're going to see the best appreciation potential over time, especially when there are so many emerging trends in the industry coming from smaller companies who are taking advantage of high-growth sectors in their market.

And the beverage industry has a lot of those right now, from an increased demand for flavorful "mocktails" for the non-alcoholic crowd, to plant-based and dairy-free drinks, to enhanced water and fitness beverages.

That makes it a prime target to find good companies showing strong positive trends that are worth owning. In this week's Buy This, Not That, I re-evaluate some of the big names to see if they're really worth holding onto and point the way to some companies you may not realize are a solid buy.

It's all in the video below:


Before I go, I wanted to make sure this got on your radar as soon as possible: something happened recently that could give a dominant trading advantage for savvy investors who know what to look for.

Of course, you know how much economic turmoil has been unleashed by the Fed's rate hikes. But it's also led to opportunities - a torrent of moonshot trades big enough to turn $10,000 into over $120,000 in three weeks' time.

And we're about to have a similar opportunity again now, thanks to the loose lips of one of the Federal Reserve's voting members. Folks who get in position first here have the potential to rule the day.

This is extremely time-sensitive, so I've put together a condensed video that will tell you everything you need to know. Don't sleep on it - watch it now.

The post This Overlooked Industry Has Some Great Profit Plays - Here's What to Do appeared first on Total Wealth.

About the Author

Shah Gilani boasts a financial pedigree unlike any other. He ran his first hedge fund in 1982 from his seat on the floor of the Chicago Board of Options Exchange. When options on the Standard & Poor's 100 began trading on March 11, 1983, Shah worked in "the pit" as a market maker.

The work he did laid the foundation for what would later become the VIX - to this day one of the most widely used indicators worldwide. After leaving Chicago to run the futures and options division of the British banking giant Lloyd's TSB, Shah moved up to Roosevelt & Cross Inc., an old-line New York boutique firm. There he originated and ran a packaged fixed-income trading desk, and established that company's "listed" and OTC trading desks.

Shah founded a second hedge fund in 1999, which he ran until 2003.

Shah's vast network of contacts includes the biggest players on Wall Street and in international finance. These contacts give him the real story - when others only get what the investment banks want them to see.

Today, as editor of Hyperdrive Portfolio, Shah presents his legion of subscribers with massive profit opportunities that result from paradigm shifts in the way we work, play, and live.

Shah is a frequent guest on CNBC, Forbes, and MarketWatch, and you can catch him every week on Fox Business's Varney & Co.

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