After more than two decades of teases, virtual reality (VR) is about to go mainstream.
And I mean soon.
That's because several leading companies in the tech sector are planning to launch consumer head-mounted displays in the fall – or soon thereafter.
This newest version of VR – the one that video gamers will be lining up for at Best Buy – is way more advanced than the not-ready-for-prime-time version we saw in the 1990s and early 2000s. This version will immediately provide totally immersive play for gamers, and will soon be applicable to other consumer areas, like for movie watching and as a next-generation social-media platform.
But there's another tech leader out there with a VR system that's ready to go – and I believe the CEO's commitment to the VR program's success underscores why his company's stock remains a great long-term buy
Consumer VR is a field that could expand to at least $5.2 billion – some 58-fold – by 2018.
Let's see how we can grab some of that extreme growth – below Wall Street's radar…
The New Reality
Clearly, there's a lot riding on Project HoloLens, the glitzy, feature-packed VR headset from Microsoft Corp. (Nasdaq: MSFT).
Readers often ask me why I'm so bullish on Microsoft CEO Satya Nadella.
Actually, the answer is pretty easy.
It's because he's able to identify innovations like VR, make them part of the emerging Microsoft "ecosystem" and then ramp up profits with them.
Many investors still think of the world's largest software firm as one rooted in PCs and business software.
But this is no longer the Microsoft of Bill Gates and Steve Ballmer.
Instead, Nadella is using Microsoft piles of cash – $92 billion – to move the Redmond, Wash.-based company into technologies, like VR, that are both cutting-edge and poised for hypergrowth.
There's a lot to admire about Project HoloLens. Nadella has told colleagues and the media he believes VR is the next big phase in consumer technology.
And I agree. VR headsets and software – now that the technology meets consumer demands – fit right in with our video games, social networks, and mobile devices.
Also known as an "augmented reality" device, Project HoloLens contains an onboard camera and a computer hooked up to 18 sensors that transmit a tidal wave of data every second.
Running on the Windows 10 operating system, Project HoloLens has more computing power than a laptop. It operates without wires, and the headset responds to voice, gaze, and gestures.
More to the point, it can focus a hologram into a room. A hologram is a 3D image created by a photographic projection.
About the Author
Michael A. Robinson is Defense and Tech Specialist for Money Map Press. He is a 36-year Silicon Valley veteran and one of the top technology financial analysts working today. That's because, as a consultant, senior adviser, and board member for Silicon Valley venture capital firms, Michael enjoys privileged access to pioneering CEOs, scientists, and high-profile players. And he brings this entire world of Silicon Valley "insiders" right to you...
- He was one of five people involved in early meetings for the $160 billion "cloud" computing phenomenon.
- He was there as Lee Iacocca and Roger Smith, the CEOs of Chrysler and GM, led the robotics revolution that saved the U.S. automotive industry.
- As cyber-security was becoming a focus of national security, Michael was with Dave DeWalt, the CEO of McAfee, right before Intel acquired his company for $7.8 billion.
This all means the entire world is constantly seeking Michael's insight.
In addition to being a regular guest and panelist on CNBC and Fox Business, he is also a Pulitzer Prize-nominated writer and reporter. His first book Overdrawn: The Bailout of American Savings warned people about the coming financial collapse - years before the word "bailout" became a household word.
Silicon Valley defense publications vie for his analysis. He's worked for Defense Media Network and Signal Magazine, as well as The New York Times, American Enterprise, and The Wall Street Journal.
Michael is 100% independent and receives absolutely no compensation from companies he writes about. His ideas are completely his own.
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